Q Develop a marketing campaign to encourage visitors to consumer more sustainable fish varieties, such as reef fish. What aspects would you highlight? Why? How do you balance the needs of a fishing community with the needs of tourism markets? How do you balance tourism markets with global threats to certain fish populations? How do you determine whose needs take precedence? Overall, is the tourism supply chain in Fernando de Noronha sustainable? Why or why not? What could be done differently?
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